When you start YouTube, you will naturally see a lot of videos from other channels, and you will understand why everyone gathers their mouths and thinks the first 30 seconds are important.
The reason is big two.
- First, the time of the viewer is limited. My video is less likely to reach somebody, and even if it reaches, the chance that the person actually presses is much lower than you think.
- Secondly, even if you get a hard click, it’s even harder. This means that it’s much harder than you think to catch the audience. This can be seen by the drop-off rate, and most drop-offs happen within 30 seconds of the video’s start.
Of course, the story I want to tell, and the orientation of the content I want to create, can beined, but I feel that in the first 30 seconds of the story, I have to follow the trends. These three things are the entrance to discover content rather than the essence of the content.
So if you’re just starting YouTube, I think it’s better to think about “what people like” first than “what I want to create.”
There were only exceptions. There was already expertise in certain fields, and the ability to upload it often, apart from the strength. In this case, it was not bad to stick to your own concept from the beginning. In the end, the strategy is not one, but depends on what resources I have now.
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